top of page

PINGUIN PICKUP LINES

Kids aren't too keen on reading, that's not a secret. So how can we get books to become relevant for them?

​

A big part of modern culture is romance. However, when you see today's romance, there isn't much to look at. Dating app conversations lack inspiration and decency (there's a party in my pants, really?).

​

Penguin is going to help teens with stepping up their pickup game, with the help of the true inventors of romance. We connect our target group with literature through a platform they all know: dating apps. By giving them inspiration from romance novels, a genre that bears relevance to them, for their pickup lines. This way, we make literature relevant and urge the target group to engage with books on a deeper level., 

​

D&ADeck.002.jpeg
D&ADeck.003.jpeg
D&ADeck.004.jpeg
D&ADeck.005.jpeg
D&ADeck.006.jpeg
D&ADeck.007.jpeg
bookstickermock.png
© Ninahannah.com 2025
bottom of page