Breast cancer isn't top of mind for men and women under 50, even though 25% of cases affects this group.

Furthermore, young adults aren't aware that there are more symptoms and factors than the infamous lump.  

That’s why we created ‘The 26 Signs’, a visual alphabet where every letter visually represents a symptom or factor of breast cancer. Emphasizing the need to not only feel but look at our breasts as well.